Announcement

STEELE AUTO GROUP PURCHASES TWO MAZDA STORES

November 30, 2020

John Smith, Benjamin Smith and Rob Steele are pleased to collectively announce the sale of Atlantic Mazda in Moncton, New Brunswick and County Mazda in New Glasgow, Nova Scotia, effective November 30th, 2020.

Rob Steele commented: "These are very well-run Mazda dealerships that have a strong reputation for excellence in customer service. We are pleased to build a stronger presence in the New Glasgow area while achieving additional growth in the Moncton/Dieppe market which complements our existing Subaru, Acura and Mercedes-Benz stores there".

John Smith extends his sincere thanks to his loyal employees and customers and added: "I cannot thank our loyal customers enough and extend my genuine best wishes for success to the Steele Auto Group. I am assured that Steele Auto Group will continue to offer our valued customers excellence in customer service and experience.”

Kim Day, President & COO Steele Auto Group had this to add: "We are thrilled to add the Atlantic and County Mazda team members to our team of over 1,800. We strongly believe in developing and promoting from within so both career advancement and mobility around our network will provide new opportunities for the group.

Customers should continue to expect the same friendly, professional experience they have grown to know. We pride ourselves on creating new and innovative ways to enhance the customer experience. One example is we intend to roll out real time video updates from service technicians while customers’ vehicles are being repaired.”

About Steele Auto Group.

The Steele Auto Group, consistently designated as one of Canada’s Best Managed Companies, is one of the most diversified group of automobile dealerships in Atlantic Canada. The group is currently comprised of 43 auto dealerships, 2 Powerhouse Equipment stores and 8 collision centers, and is headquartered in Dartmouth, NS. The Group consists of over 1,800 employees and prides itself on pursuing new, innovative, and more transparent ways of connecting with its customers.

Steele Auto Group is heavily involved with, and supports the communities it operates in, while maintaining strategic partnership initiatives that support mental health, sick children and families in need.

More information about Steele Auto Group can be found by following @Steeleauto on LinkedIN, Facebook, Instagram or Twitter.

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